9/6/2022 4:07:49 PM Here's how Google uses AI in the form of natural language processing to make search even more semantic and context-based. By Gez McGuire Welcome to the future of Google search. Google now uses AI in the form of natural language processing to make search even more semantic...
7/6/2022 6:38:10 AM Could the goal of achieving a single AI model that can handle multiple tasks be achieved by Google? By Gez McGuire Google is a step further towards developing an advanced AI architecture called Pathways - a single model that can learn to do multiple...
6/17/2022 3:57:02 PM A majority of online seniors spend at least six hours a day online and own an average of five devices. By Gez McGuire Research shows that for many seniors, being online and staying up to date with technology is a very important aspect of their day to day...
6/17/2021 8:58:54 AM Building for the future: Why Google is prioritising investments in privacy, measurement, and automation. By Gez McGuire When Google saw an increase in people shopping online in 2020 they realised that people weren’t just looking for things to buy; they were...
6/16/2021 2:04:49 PM Most marketers overlook the mid-funnel - even Google! By Gez McGuire As professional marketers we are very focused on results - naturally! As a result we have a propensity to focus attention towards the...
1/10/2021 12:00:00 AM Chlorinated Data: Why Google and Facebook are shifting British data to America. By Gez McGuire The data itself of course will not physically move as datasets are regularly copied onto servers around the globe in order to ensure...
9/9/2020 12:00:00 AM Once confined to the realms of science fiction, intelligent ‘thinking’ machines are all around us now with the growth of Artificial Intelligence (AI). By Gez McGuire Earlier this year, amongst the plethora of AI related publications I was digesting I returned to one of my favourite authors, the...