How a leading pet insurance provider increased its return on ad spend with Performance Max.
Using the Performance Max campaign approach within Google Ads, a leading UK based pet insurance company were able to use different...
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The latest generation of Google campaign tools have a new approach they call bidding for value.
It’s difficult to stand out, especially when everyone is doing the same thing!
Today, more than 80% of Google advertisers use automated...
A majority of online seniors spend at least six hours a day online and own an average of five devices.
Research shows that for many seniors, being online and staying up to date with technology is a very important aspect of their day to day...
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