‘Slow living’: The new fast-rising consumer trend
How AI-Powered Search Is Rewiring Consumer Behaviour in 2025
Forget everything you thought you knew about how people search.
In 2025, the humble search bar is no longer the default starting point....
About Me
An experienced marketing and business strategist with over 15 years of experience working with the world’s biggest tech companies now offering strategic insight into the AI landscape and more importantly, how to adopt AI applications into business processes successfully.
Gez McGuire's Passles
Most Read
Google Search Is Evolving And Liz Reid Is Rewriting the Rules
Something fundamental is shifting at the heart of Google Search.
For years, Google has operated on a familiar rhythm: you type in a query,...
ChatGPT Is No Longer a “Google Replacement” - It’s Something Much Bigger
When ChatGPT first launched, the comparisons were inevitable. Here was an AI tool that could answer questions, summarise documents, and...
What the UK’s Crackdown on Google Search Really Means – And Why It Matters
The UK's digital watchdog is putting Google under the microscope—and what happens next could reshape how Brits interact with the internet.
Future-Proof Your SEO: How to Thrive Amid AI-Driven Algorithm Updates
In the rapidly evolving digital landscape of 2025, businesses face the dual challenge of adapting to frequent search engine algorithm...
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