Gez McGuire Insights

November 17, 2022

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OK, so LinkedIn are rolling our some new offerings including new measurement capabilities and some new ad formats that aim to help...

November 17, 2022

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At the Media & Entertainment Leaders Summit (MELS) in London, Omdia revealed their research showing that by 2027, 37% of all online...

October 17, 2022

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Earlier this month (October 2022) Meta announced that it was adding new ad formats to Instagram.

Why?

Well, as a result of Apple’s...

October 15, 2022

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Social media has transformed, and Facebook has to transform along with it.

Young adults told Facebook in a survey that they thought it was...

September 12, 2022

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E-commerce is no longer how shopping will be conducted in the future - it is how we shop today.

As consumers continue to evolve...