How do marketers stay ahead of the latest privacy changes?
It has been reported that 58 percent of UK and US customers feel positively towards receiving hyper-personalised ads, despite the...
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Automatic User Data Collection with new Google Ads Global Site Tag
Google is testing a new Global Site Tag that can now automatically collect the information that the user submits on the website (like...
4 ways to engineer a strategy driven by data!
To build long-term success, understanding how to engineer a strategy that is driven by data is vital.
How to start.
Adopting a proactive...
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