2/18/2022 1:13:58 PM How do marketers stay ahead of the latest privacy changes? By Gez McGuire It has been reported that 58 percent of UK and US customers feel positively towards receiving hyper-personalised ads, despite the...
2/18/2022 12:56:42 PM Automatic User Data Collection with new Google Ads Global Site Tag By Gez McGuire Google is testing a new Global Site Tag that can now automatically collect the information that the user submits on the website (like...
3/8/2021 12:00:00 AM Transitioning from cookies to clusters - the future of digital advertising! By Gez McGuire In order to protect the future of advertising, Google has announced that it will preserve privacy and performance announcing their...