How do marketers stay ahead of the latest privacy changes?
It has been reported that 58 percent of UK and US customers feel positively towards receiving hyper-personalised ads, despite the...
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Automatic User Data Collection with new Google Ads Global Site Tag
Google is testing a new Global Site Tag that can now automatically collect the information that the user submits on the website (like...
Transitioning from cookies to clusters - the future of digital advertising!
In order to protect the future of advertising, Google has announced that it will preserve privacy and performance announcing their...
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