9/7/2022 8:19:45 AM Conversational targeting is the next evolution in podcast advertising. By Gez McGuire With over 2 million active podcasts globally and over 420 million listeners, this medium represents over 20% of all internet users. In...
7/15/2021 12:50:48 PM Contextual targeting: “using old techniques mixed with AI is the future.” By Gez McGuire Contextual advertising is having a renaissance but those of us in the know realise that it never really completely disappeared. It was...