With over 2 million active podcasts globally and over 420 million listeners, this medium represents over 20% of all internet users. In...
Welcome to the future of Google search. Google now uses AI in the form of natural language processing to make search even more semantic...
Yep, the future of social media is looking less social. If you already experience your Instagram feed increasingly showing Reels from...
Google is a step further towards developing an advanced AI architecture called Pathways - a single model that can learn to do multiple...
Conversational AI, in my opinion, will be the next BIG disruptor in marketing and sales. It will transform funnels and brands and...
Performance Max and Discovery campaigns fall under the Automation pillar and Google is championing the use of campaign types to...
It has been reported that 58 percent of UK and US customers feel positively towards receiving hyper-personalised ads, despite the...
Contextual advertising is having a renaissance but those of us in the know realise that it never really completely disappeared. It was...
The first release of this guide on AI use cases and best practices is distilled from publishers, agencies, and ad tech and is...
This superb article posted in Think with Google and penned by the CEO of a leading digital marketing firm explains with great eloquence...
Cathie Wood of Ark Invest, one of the finance industry’s most interesting money managers, once predicted that Tesla would be a...
Get ready for a 21st century equivalent of the Straits of Hormuz. In the 20th century the world’s biggest economic choke-point involved...
Conversational Commerce will become the next evolution of e-commerce. Deploying AI to facilitate dialogue with your customers adds the...
The closed ecosystems of Google, Facebook and Amazon have shown how they are leaders in developing and applying AI for the benefit of...
This article summarises a combination of a survey of 1,200 business leaders in the UK, France, Germany and The Netherlands and detailed...
This article in The Economist illustrates perfectly how the pandemic is ushering in a decade's worth of change in health care and this...