Back in 2019, Microsoft invested $1 billion into Open AI as part of the company's initial funding round and is now eyeing up taking a significant ownership stake.
If it happens it could mean that these tools are integrated into Microsoft’s 365 suite of products, such as LinkedIn and even more exciting is that Microsoft has been looking into how to integrate ChatGPT into Bing.
If that happens we will see a race to integrate AI into Search tools.
Think about the race to get the first man on the moon - yes, it will be like that!
Conversational AI is the future of search and if Microsoft does take this step soon it will give Bing an advantage, taking share of voice away from Google. This in turn will push Google to integrate AI into it's search engine, something it's holding off from doing at present.
This could be the catalyst that sees Conversational AI tools become far more ubiquitous, integrated in lots more apps and tools, very rapidly.
#ai #conversational ai
Whether you like them, hate them, or are freaked out by the possibilities, AI content creation tools are here to stay, and are likely to become a more mainstream element in many common tools – potentially a lot faster than you might think.
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